69b Boutique was established in 2011 on East London’s Broadway Market by Merryn Leslie. Merryn had a vision to bring together designers who were socially and environmentally responsible. She was a pioneer in the movement towards a sustainable fashion industry.


In 2020 the store was bought by Emma Bonar, an ecommerce expert passionate about sustainable fashion, bringing the store online and welcoming new and exciting brands into the collection. They stock well known brands such as Elk, People Tree & KowTow alongside less well known names.


  • They work with social enterprises in the UK that focus on homelessness and disability.
  • All packaging used in store and online is either compostable or recyclable.
  • Aims for future improvements listed on website.
  • Member of East End Trades Guild

Certifications and Memberships

Ethical Fair Says

A great store, located in London, offering a great range of stylish products.

Last Updated: January 11, 2021

Active Categories for 69B Boutique:

Women - Fashion & Clothing:

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Women - Jeans:

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